PRIVACY POLICY
1. INTRODUCTION
1.1. PURPOSE OF POLICY. Capetrek.co.za, hereby referred to as “us”, “we,” “Company”) is committed to respecting the privacy rights of visitors and other users of capetrek.co.za (the “Site”). We created this Privacy Policy (this “Policy”) to give you confidence as you visit and use the Site, and to demonstrate our commitment to fair information practices. This Policy is only applicable to the Site, and not to any other websites that you may be able to access from the Site, each of which may have data collection and use practices and policies that differ materially from this Policy.
1.2. NOTICE CONCERNING CHILDREN
PLEASE NOTE: We are a general audience site, and do not direct any of our content specifically at children under 13 years of age pursuant to the Children’s Online Privacy Protection Act of 1998.
2. INFORMATION COLLECTION PRACTICES
2.1. WHAT BASIC INFORMATION DO WE COLLECT?
In operating the Site, we collect personal information from you in four situations. The first is if you sign up to our mailing list at which time we collect your email address. The second is if you should contact us via the “contact” page. In doing so, you will provide us with your name and email address. The third is if you leave a comment to a blog post during which you may be asked for a name and other information. The fourth is if you decide to use our tour recommendations service where we will collect your name, email, country of origin and trekking preferences. You are not required to provide us with information via these four methods to use and enjoy the Site.
2.2. WHAT ADDITIONAL INFORMATION DO WE COLLECT?
(a) AUTOMATIC COLLECTION. Our servers automatically recognize visitors’ domain names and IP addresses (the number assigned to computers on the Internet). No personal information about you is revealed in this process. The Site may also gather anonymous “traffic data” that does not personally identify you, but that may be helpful for marketing purposes or for improving the services we offer.
(b) COOKIES. From time to time, we may use the standard “cookies” feature of major browser applications that allows us to store a small piece of data on your computer about your visit to our Site. Cookies help us learn which areas of our Site are useful and which areas need improvement through programs including, but not limited to, Google Analytics. We may also use cookies from third party social sites and programs including, but not limited to, Facebook, Google Plus and Twitter. You can choose to disable cookies through your browser or independent programs available online. However, if you choose to disable this function, your experience at our Site may be diminished as some features may not work as they were intended.
(c) SPONSORS AND ADVERTISERS. We may decide to accept sponsorship and advertisements on the Site. Should this occur, you should assume said sponsors and advertisers will be given access to the impressions and click data on their marketing pieces. Your personally identifiable information will never be revealed to them by us.
3. USE AND SHARING OF INFORMATION
3.1. WHAT DO WE DO WITH COLLECTED INFORMATION?
(a) PERSONAL INFORMATION. We will not share your personal information with any third parties without your consent, except as necessary to provide you with the services offered by us or to comply with the law. Examples of such services include, but are not limited to third parties providing payment processing, license tracking, email facilitation, email promotions and hosting. We may disclose your information where necessary to our recommended tour operators, if you decided to use our tour recommendation service.
(b) ANONYMOUS INFORMATION. We use anonymous information to analyse our Site traffic. In addition, we may use anonymous IP addresses to help diagnose problems with our server, to administer our site, or to display the content according to your preferences. Traffic and transaction information may also be shared with business partners and advertisers on an aggregate and anonymous basis.